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PR for CSR programmes

Choosing to engage in Corporate Social Responsibility (CSR) activities can rewarding, motivating and engaging, boosting staff and client/customer retention and your overall reputation, or it can turn into a PR minefield that can badly backfire on a company. Often the main management and their long-standing PR advisers or internal PR people are too close to see the wider implications. If you need an outside eye to take a 360 degree view of the known issues and spot the gaps between what you say and what you do, and advise on reporting on CSR activities without over-claiming, we can help.