NichollsPR
Specialist Travel & Golf PR Consultancy
Internal Communications Specialists

Aims and Objectives

NichollsPR was formed in January 2002 with the following aims and objectives...

Our Aims and Objectives
To promote your golf or travel-related company through regular contact with key journalists and media within UK & Europe

To update key opinion-formers and decision-makers of your main issues

To back up your current sales and marketing strategy

Target Areas

Key
Travel Trade Media
National Press
Travel Trade freelance journalists

Secondary
Travel Magazines/TV programmes
Key Consumer Magazines
Key Regional Publications

Methods
Use regular press releases on these subjects: 
- Product
- Price/Special offers
- Destinations

Press Trips to key destinations (individual and hosted group trips)

Direct contact with travel trade press/national travel editors

Interviews with key company personnel

Product and Destination features within trade press

Destination features in key consumer magazines/TV  programmes

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